I started a weekly column where I highlight a music video that I vividly remember or just recently discovered. Last week I tackled the weirdness that is Bjork as directed by the great Spike Jonze. This time we are going way back in time to the first memory of a music video I ever had. I was 7 years old and my sister (a music freak) was staying with us briefly, staying up all night watching MTV. I was familiar with The Cars since my dad played their debut record constantly. They had just released a new album called Heartbeat City which he purchased on cassette. I can’t recall which video came out first “Magic” or the one that has stuck with me to this day featured below. “You Might Think” is one of my favorite songs of theirs, which is featured on a less than stellar outing from the band despite hit singles like “Drive.” Suffice to say, the record as a whole doesn’t hold up as strongly as their debut, but this landmark video (at least in mind) is still well worth a look. Yes it’s uber-80s in terms of content and effects, but it’s goofy and groundbreaking for its time. The reason I chose it for the simple fact that Ric Ocasek as a fly haunted my dreams just as much as Freddy Krueger did at the time. I had nightmares of being stalked by fly-Ocasek and watching it now, I can’t help but laugh at the fact that seeing that animated fly actually scared me as a kid. What memories of music videos do you recall from your childhood that made an indelible impression — good or bad? Here’s the very first for me, and I’m not ashamed to say that I still like this song despite what the video did to me as a kid. Stay tuned next week for an “I Love The 90s” edition of Music Video Saturday!
It should come as no surprise that my three favorite music video directors are Spike Jonze, Michel Gondry, and Mark Romanek. A lot of accomplished filmmakers started out making short films, collaborating with musicians back when there was one cable channel that focused solely on the music video art form. For me, music and film are the two things I love the most when it comes to expressing a vision. So I consider the music video to be the best of both worlds. My earliest memories outside of sitting through Spielberg and Zemeckis films in the theater with my dad, often involved staying up late to watch 120 Minutes, Alternative Nation, Headbanger’s Ball, and any MTV program dedicated to binging on videos. So I decided to explore this further by presenting a weekly find, either one I’ve never seen before, or a blast from the past that I think deserves another look. You will definitely find selections from the three names mentioned above including a list of my all-time favorite videos mid-year. For now, let’s talk about the brilliance of Spike Jonze as an inventive visual stylist whom I first adored when his breakthrough Weezer video won accolades back in the mid-90s. I know he still actively makes short films, and of course I consider HER to be one of the best films of the decade so far. I used to be a huge Bjork fan but as of late I haven’t been as crazy about her output, particularly the songs on this record. But I will admit to finding “Triumph Of The Heart” to be an interesting song to say the least, featuring beatbox vocal contributions from Mike Patton of Faith No More. And besides music and movies, I also love cats. Finding this Spike Jonze gem was a welcome start to my weekend, and hope that you feel the same. I wouldn’t necessarily put it up there as one of Jonze’s best, but it’s certainly worth a look for its sheer weirdness.
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