Friday One Sheet: Diminuendo

H ere is a simple, but eye-catching poster for a shoe-string A.I. picture, Diminuendo. Someone thought it would be a good idea to use the smallest typesetting possible, and drop the weird tagline, “Even silence can be broken.” (Of course silence can be broken!) on the simulacrum’s cheek. There is so much negative space here, it seems like a strange choice. Well, so is the casting. Director Bryn Pryor who does 21st century Corman kind of stuff like #iKillr and Cowboys & Engines, as well as a fair number of porn films, has assembled Walter Koenig (Star Trek), Richard Hatch (Battlestar Galactica), Leah Cairns (Interstellar), Gigi Edgley (Farscape) and male porn star James Deen (who was pretty solid in The Canyon). Make of that what you will, but it’s really hard to read their names, if that is the aim. The poster was designed by MOTTO, who also did much of the designs for Mel Gibson’s Hacksaw Ridge

I am uncertain whether or not this poster will appear in cinema lobbies, or the film end up at a theatre Near You, but if it did, despite its flaws, you would probably look twice, and this is more than the effect of more expensively mounted one-sheet campaigns. So kudos for that.