Next to Mike Leigh’s Another Year (which just came out on DVD), Tabloid was my favourite film of both the Toronto International Film Festival, and all of last year for that matter. If marketed correctly, and it certainly is in this snappy trailer, Errol Morris’ documentary film, a talking head (and headline) elaboration and exploration of one of the kinkier, kookier, crazier stories from the British tabloids, could hit the rarified box-office air of $20M+. As one of the journalists in the film says quite succinctly, there is something in this story for everyone. Joyce McKinney’s tale of true love, which blossoms into obsession and runs through the ringer of celebrity, church conspiracy, kidnapping and other tangents best left for the film to reveal is one of modern society perfectly straddling the line between comedy, tragedy, sensationalism and intelligent inquiry. I cannot recommend this movie enough, but if you don’t want to listen to me, let the style and tone of the trailer convince you. It may look light and fluffy and bombastic, but I think it is one of Errol Morris’ most interesting and complex movies to date. The film drops into the theatres July 15 for a bit of counter-programming, something that will most likely provide more entertainment and mystified wonder than the raft of big budget blockbusters. McKinney is like her own special effect in this film, totally mesmerizing.

The trailer is tucked under the seat.