While I’m pretty sure if I bothered to look around the web at all today, the comparisons with Ted Demme’s Blow are going to abound after seeing this trailer. But in my eyes that a good thing. It looks like pretty damn near the same film to me, just with different accents. But hey, since I love the wild, fun, glamourization of selling illegal drugs and the subsequent fall from grace (but hey, it was worth it) type of film, this one looks like it has loads of chic and charm.

I’m not a 100% knowledgeable on the Rhys Ifans filmography (which looks to be surprisingly epic), the two or three things I have seen him in have been rip roaringly funny. Here, he just looks like a stoner having the time of his life (at least for a while) as Howard Marks, an Oxford grad who became a major marijuana importer in the 1960s in the U.K. and managed to escape jail time by posing as an agent for MI5. Add indie icon (rapidly taking the place of Parker Posey for that title) Chloe Sevigny and Knox Harrington the famous video artist (aka David Thewlis) and it’s strong cast with a strong premise. It just look like they had a load of fun putting this together and quite often that makes for some great chemistry and a fine on-screen sparkle. Can’t wait for the final product.

Trailer is tucked under the seat.